So what does Instagram verification mean exactly? Instagram verification is basically how you prove to Instagram that your Instagram account exists, and/or your posts are the official presence of a major international brand, celebrity or public figure. You may have seen lots of verification badges appear all over the place on Instagram. Some are sponsored links, others are links which Instagram users themselves have created.
Now there are two schools of thought about these feeds. Some people think that it is pointless for large companies and public figures to get involved with instagram, because nothing of substance is being sold here. The fact is that many businesses, brands and celebrities are using instagram as a platform to market themselves and their products and services. They simply don't have any interest in building up huge, loyal followings of real fans like you do, so they use the instagram feed to instill word of their businesses and their latest offerings directly onto the peoples' انستقرام pages. The logic is sound: if you want to be noticed on Instagram, then you need to be seen on instagram, and the best way to do this is to have as many verified badges as possible.
The second school of thought is that instagram is becoming an overt commercial for brands. The fact is that Instagram was not originally designed as a social media platform. Instagram was set up by investors looking to make a product for their business group, and it did well enough to raise $100m in venture capital last year. Now these investors want to make sure that the product delivers on all of its promises, and so they are making it available to everyone, so that anyone who wants to can sign up and start following and interacting with the brand and its accounts. So far, so good!
However, not all is rosy in the Instagramverse. There are dozens of accounts which are actively instilling malware and spyware into peoples' Instagram pages. The instagram algorithm is such that highly-sought brands and products will end up in fewer searches, and vice versa. This means that less people will be visiting the Instagram pages of the most well-known companies in the world. This makes sense, because Instagram is well known, and it's one of the most highly searched keywords on Google. So it follows that people would expect to see the products and brands which are featured on Instagram, and the likelihood is that the products and brands which are featured on Instagram don't necessarily deliver on their promises.
The easiest way to avoid getting caught out by spammers is to ensure that you only ever post links which are clickable links. For example, instead of using your regular Facebook or Twitter account as the link to your instagram account, you can instead link your instagram page directly to the Instagram account. When you use a link like this, the code automatically takes you to the Instagram profile page, where you can then follow the account and verify your account with a blue check mark. The process is not easy, but it has distinct benefits for both you and the Instagram brand.
As long as you make sure that anything which you write on your instagram account is appropriate, then you shouldn't have any problems getting verified. However, it's still important to remember that you need to post regularly, in order to keep the spam under control. It's also recommended that you make sure that you only ever post links which are clickable links, rather than links which open your account up to all sorts of attacks from random strangers who just want to bug test your social media accounts. Once you've started gaining more followers, and have been verified, you should then focus on realising the full potential of your Instagram account.
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